In the 1960s, the U.S. and the Soviet Union were engaged in a literal 'space race.' We were desperate to get a man on the moon before the Russians. At that time, the prevailing thought was whoever controlled the moon would control the earth.
NASA had 1000's of problems to solve. One issue that stumped them was to get an ink pen to write in the 'anti-gravity' environment of space. They tried 100's of different methods but without success. They had to find a pen for the astronauts to be able to use at any time with 100% reliability.
So....the U.S. government decided to send a spy to the Soviet space center and see if he could find the type of pen they had invented that would be effective in outer space.
Before long, our spy had the answer.
"I've got it. The Soviets are using.....
SIMPLE IS BETTER.
How many things in our programs are we overthinking? How many times are we spending too much time trying to invent a pen when a pencil works?
Football coaches- you do not need a playbook 1" thick. You need to be simple and execute like 'nobody's business'.
*I heard this story on Dr. Rob Gilbert's SUCCESS HOTLINE. Dr. Gilbert has recorded a 3-minute motivational message every day for over 23 years.
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